Safety Supplies – performance marketing as reliable as their products
The Safety Supply Company are safety specialists, with in-depth experience of delivering safety equipment spanning two decades. With a reputation for reliability, flexibility and innovative solutions, they remain focussed on wholesale supply of PPE and Workwear to customers across Europe.
£66k
increase in monthly revenue
50%
ROAS improvement
225%
increased advertising profitability
The customer
The Safety Supply Company are safety specialists, with in-depth experience of delivering safety equipment spanning two decades. With a reputation for reliability, flexibility and innovative solutions, they remain focussed on wholesale supply of PPE and Workwear to customers across Europe.
The challenge
The Safety Supply Company needed their performance marketing to be as reliable as they are. They had worked with four different agencies within twelve months but none had been able to provide transparency needed on how to trade effectively through Google Shopping (which was responsible for c.50% of the daily revenue target). “We had tried multiple solutions, but none gave us an effective solution to real-time trading on Google Shopping. Upp.ai immediately highlighted which products were performing or underperforming and told me why - and turned a troublesome area into a profitable channel.”
“We had tried multiple solutions, but none gave us an effective solution to real-time trading on Google Shopping. Upp.ai immediately highlighted which products were performing or underperforming and told me why - and turned a troublesome area into a profitable channel.”